The numbers speak for themselves: In the DACH region, there are between 1.5 and 2 million female-led businesses — and the number is growing rapidly. +39% in 2024, +11.5% from 2019 to 2024. A market that hardly anyone is specifically serving.
The Numbers in Detail
- Germany: ~1.2 million female entrepreneurs
- Austria: 17–22% of all startups are female-led
- Switzerland: ~30% of startups founded by women
The Strongest Industries
Female-led businesses dominate certain sectors: Retail (21%), Health/Beauty/Fitness (15%), Food (13%), Education/B2B Services (8%), plus rapidly growing segments like e-commerce, coaching, fashion, wellness, and finance.
Why This Market Is Underserved
Despite its enormous size, there is not a single agency in the DACH region that exclusively specializes in female businesses. Mainstream agencies don't understand the specific challenges — from the funding gap to network issues to the unique branding opportunities.
1.5 million businesses. Zero specialized agencies. That's not a gap — that's an invitation.
The Opportunity for Your Business
If you run a female business in the DACH region, now is the perfect time to scale. The market is growing, awareness is rising, and the infrastructure for partnership marketing is getting better every day. You just need to take the first step.