The traditional agency model is simple: you pay a monthly retainer regardless of whether the results are there or not. For startups and growing female businesses, this is an enormous risk. There's a better way.
What Are Shared Deal Models?
In a shared deal, agency and client share the risk — and the success. Instead of a fixed retainer, compensation is wholly or partially based on achieved results: revenue, leads, conversions.
Why It Works for Female Businesses
- No upfront risk: You only pay when results are delivered
- Aligned interests: Your success is our success — literally
- Scalable: As you grow, you automatically invest more — but always proportionally
- Trust: We stand behind you with our own investment
The Different Models
Performance Only (15–25%)
Pure success model. No retainer, no setup fee. We only earn when you earn. Ideal for getting started.
Hybrid (Retainer + Performance Fee)
A small retainer for ongoing support plus performance fee. The best model for sustainable growth.
A shared deal isn't a cost item — it's an investment in a partnership that grows with your success.
Conclusion
Shared deal models democratize access to professional marketing. You don't need a big budget to grow big — you need the right partner.